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In a new EIT Food research project, researchers from the MAPP Centre at Aarhus University are investigating consumer attitudes towards healthier processed meat products with colleagues from the UK and Spain. Photo: Colourbox.

2020.09.16 | Research news

Will consumers accept healthier meat products?

It is possible to produce healthier alternatives to the processed meat products, which are in high demand in Denmark as well as in the rest of Europe, but how do consumers respond to the different options, and which ones do they prefer? In a new project funded by the European Innovation and Technology (EIT) Food, researchers from the MAPP Centre…

For the increasing number of consumers wanting to replace products of animal origin partly or completely, the search for the right information including the avoidance of nutritional deficits is a challenge. Photo: Colourbox

2020.09.16 | Research news

New EU communication project aims to make plant-based choices easier for all

For an increasing number of consumers wanting to replace animal-based food products partly or completely, the search for the right information including the avoidance of nutritional deficits is a challenge. Researchers from Aarhus University, with partners, will help consumers to overcome this challenge with a new communication project, the…

Photo: Charlotte Bay Hansen

2020.07.02 | Talent development

AU FOOD hosting international entrepreneurship programme

The Department of Food Science at Aarhus University, AU FOOD, is a consortium partner in the EIT Food Seedbed Entrepreneurship programme. The programme supports aspiring entrepreneurs to determine whether there is a market for their products or services, within innovative agrifood technologies. The Seedbed bootcamp has just taken place online with…